The Kardashian Kollection is Expected to Double the Sales of Fashion Icon Kate Moss' Line
The Kardashian's clothing line will officially launch in the British chain Dorothy Perkins Tuesday November 6 and Sir Philip Green, the billionaire businessman who is bringing their collection to the U.K. is expecting it to outsell Kate Moss' TopShop label.
RadarOnline.com reports Sir Phillip believes the Kardashian's will do so well because it caters to women with different body types whereas Kate's was for a specific shopper.
Although he was essential in helping the supermodel launch her label, "Sir Philip believes that the Kardashians have a broader appeal than Kate," a source close to him said.
"He was instrumental in bringing Kate’s fashion ideas to high-street chain TopShop, which he owns alongside Dorothy Perkins and has been desperate to sell affordable Kardashian clothing in the UK. While Kate’s clothes were quite niche, ideal for slimmer women, the Kardashian Kollection is for curvier ladies," the source added.
"As far as Philip is concerned, that’s a bigger market and he’s fully expecting it to eclipse the sales of Kate Moss’s TopShop range. Plus, the Kardashians have mass appeal in the UK now, their reality show is a big hit and Kim is regularly featured in the tabloids over here. The online preview sale of their Autumn/Winter collection has already sold out and Sir Philip already wants them to plan ahead for a Spring/Summer 2013 collection," the source revealed.
Kourtney Kardashian Tweeted her excited over the new kollection selling out so quickly.
"@KardashianNavy: Woah, the Kardashian Kollection at Dorothy Perkins preview is sold out! Who bought something? :D" NO WAY!!!"
Do you think the Kardashian Kollection will outsell Kate Moss'?