Who run the world? Curls! Stick-straight strands are nice and all, but let's face it: a little bounce goes a long way. Take Bey, Carrie Underwood, and Sarah Hyland—these celebs embrace their natural texture and always look amazing! Matrix Artistic Director Ammon Carver breaks down how to steal their style, products that are a curly girl's best friend, and the #1 thing you should never do to spirally strands. Be prepared to have your best hair day ... Read More >>